OUGD504 - studio brief 3 - design boards + Evaluation

OUGD504 - studio brief 2 design boards + Evaluation

OUGD504 - Studio brief 1 - Design boards + Evaluation

OUGD 504 studio brief 3

Book Production

Studio Brief 4 - 504 - Web Design Research

http://www.juanmagan.es/

studio brief 4- 504

Juan Magan 

The King Is Back:LatinibizateOctober 16th 2015 
1. Vuelve https://www.youtube.com/watch?v=-tan8vXlC_c
2. He Llorado (Como Un Niño) https://www.youtube.com/watch?v=4a_z9u7IFYE
3. Envidia https://www.youtube.com/watch?v=yItP51tREz4
4. Si No Te Quisiera https://www.youtube.com/watch?v=8gg53kaNWQ4
5. Mal De Amores https://www.youtube.com/watch?v=KFTO4QA_7G0
6. Falling In Lovehttps://www.youtube.com/watch?v=KMQqYq75aUY
7. Como El Vientohttps://www.youtube.com/watch?v=1_EBR6FHze0 8. Maldito Jumo https://www.youtube.com/watch?v=ifdfoMRqXb8
9. Tentándome https://www.youtube.com/watch?v=qPtajdYFONE
10. 18 Años https://www.youtube.com/watch?v=RGok6nMl0dQ
11. Te Quiero Conmigo https://www.youtube.com/watch?v=nAkYIQouUfQ
12. Puro Bla Bla Bla https://www.youtube.com/watch?v=a4jZ_7DLqrU
13. Ratitos De Placerhttps://www.youtube.com/watch?v=EBaj-qVTt14
14. Noche Y De Día - Victor Magan Remixhttps://www.youtube.com/watch?v=53hC7DiJRPU

504 - Studio Brief 4 - ONLY

ONLY

The Brief - 

Create an immersive and engaging campaign website to support the release of your favourite band or artist’s latest album

Business objective-

Increase sales of the album and ensure chart success

Marketing objective-

Deliver a world class digital experience that gets both fans and media excited about the upcoming album release and achieve cut through in a crowded market place

The Role of the Communications-

Get — fans of your chosen artist

To — pre-order the album and get involved in the campaign through sharing content with their network 

By — creating a world class digital platform that encourages fans to engage with the campaign at every available opportunity

Considerations-

Must be global — The band/artist has five key markets

(Australia, USA, UK, Germany and France)

Promote activation points — Promote key ‘activation’ 

points (shows, signings, appearances etc) across the five key markets

Use mixed media — A combination of image, audio and 

video should be used to communicate your message

REMEMBER!

This is a campaign website. It will be live for four to six weeks ahead of the launch and approximately four weeks afterwards

Deliverables-

Low-fidelity wireframes in an optional format

Design of a desktop and mobile version of your idea

Grids download-

http://bit.ly/1Qv7SEH